“Touch Mai Face” is the synthy, sensual single off of 26 BATS! debut album, Cave Cuts, releasing on April 25th at Icehouse MPLS and online on the 26th. Reminiscent of early FKA Twigs, the video explores the tension of the performative body through modern dance. The backdrop is simple: a draped sheet a prone to wrinkle as it interacts with the form of the dancer. The synths and chorus of the song itself ooze sensuality, similar to that of early ‘2000s as the lead singer, Bailey Cogan, croons “damn you’re hard/ the bones around my heart.” The song is both a throwback and something entirely new, causing R&B to twist, turn, and tumble right into 2017. Hooligan is delighted to host the video for “Touch Mai Face,” and we look forward to when Cave Cuts is released in full.
Hooligan Mag (H.M.) How did you come up with the concept for the video for “Touch Mai Face?”
Bailey Cogan (B.C.) When I wrote the lyrics to the song, a scene of a foggy cemetery with two decaying bodies in a sexual trance came to mind. For the video I wanted something more relatable, more moving but staying true to the eerie and sexual vibes of the song. I came up with the concept of a person whose partner passed away, but they can still feel their spirit or ghost-like presence but have a burning desire to see them and touch their face.
H.M. I like how you worked with modern dancers in this piece, have you worked with dancers before?
B.C. Thank you! I have not worked with a dancer before. Destiny Anderson, the star of this video, was incredible to work with. I told her my idea for the plot and she effortlessly translated it into movement. I played the song over the speakers. Michaela recorded the video, and Destiny told the story -- needing very little direction. We decided to let the dance speak for itself rather than adding plot points in the video.
I have been studying the work of Merce Cunningham and in his choreography, he lets the movement tell the story; which is what the three of us decided to do with the video. People can take the dance as something beautiful visually and/or they can also see the meaning behind each of Destiny’s movements.
H.M. How has your visual work interacted with your work as a musician?
B.C. Music videos are a bit of a new thing for me. When I am coming up with ideas for visuals I ask myself; how can I make this song that means one thing into something else that translates well on camera? Which is something that is hard for me and that I am not experienced at. That is why I worked with videographer, Michaela Stein, on this video to materialize something professional and artistic. I gave her the opportunity to take the reins and make something she can be proud of.
H.M. Have you ever thought of doing a completely visual album?
B.C. Yes, I have definitely thought of that. At one point, I wanted to make Cave Cuts into a movie, but with lack of experience and resources that idea will be recycled hopefully for another project later in my career. With incredible projects like Lemonade by Beyonce, or the works of Gorillaz and Frank Ocean; visual albums are next level, which inspires me.
H.M. What’s your favorite part about making visual work to exist alongside your music? Do you think the two are inherently intertwined?
B.C. I think one of the coolest parts about making visuals for my music is that they aren’t inherently intertwined. They can exist alone. But, together they create a sensory experience that can really move people. This is why I make art -- to heal.
Cave Cuts will be available to stream on Spotify, Soundcloud, and Apple music via Kremblems on April 26th. You can like 26 BATS! on Facebook or follow them on Instagram @26bats.